Rob van den Dool studied international law and human rights at the UvA and was one of the inspired founders of War Child Netherlands in 1995; he was a board member there for fifteen years. Van den Dool was also an election observer in Bosnia.
In 2001, his entrepreneurial blood started flowing and he started a cross-media advertising agency. After that he was active for a number of years as a consultant in the field of sustainability and corporate social responsibility.
Van den Dool believes in a makeable and better world and is one of the Dutch pioneers in the field of social and sustainable entrepreneurship. In 2010, he founded the fast-growing company Yumeko, a social enterprise with which he follows the clean and fair route in making bed linen and bath linen more sustainable. “Change The World Sleeping – that’s where our dream started in 2010.
Yumeko makes beautiful sustainable and ethical products for the bedroom and bathroom: including bedlinen, duvets, pillows. Yumeko proves that a sustainable product does not have to compromise on comfort and quality. We want to create a movement of Clean Sleepers and be an inspiration for our sector to show that craftsmanship, sustainability; and responsible and sustainable production processes go very well together.